For twelve months ending July, the bw166 Total Beverage Alcohol Overview shows total consumer spending on beverage alcohol at $229.8 billion, an increase of 4.0% and an acceleration of the growth from June. The bw166 Total Beverage Alcohol Index, the standard in measuring overall consumption, stands at 119.8, a 1.9% increase over the prior twelve months.
Beer volumes entering the market are up 1.50% over twelve months and are up 1.4% over three months. This is a material improvement compared to the twelve month results through June.
Wine volumes (including Cider which is not materially impacting trends) entering the market are up 4.6% over twelve months and up 4.4% over three months. This is consistent with results through June.
Spirits volumes entering the market are up 2.3% over twelve months and 2.5% over three months. This is consistent with results through June.
The bw166 Total Beverage Alcohol Overview Report tracks all tax paid shipments into the US market including domestic products, packaged imports and bulk imports. The reports also track total consumer spending on beverage alcohol in both the on and off premise channels. Subscribe now to receive the most complete view of the total beverage alcohol market.
