Today, bw166 released the Total Beverage Alcohol Advance for June 2020. Additionally, to review the impacts of COVID-19 on the beverage alcohol industry, bw166, in conjunction with Gomberg & Fredrikson, will be presenting a joint webinar hosted by industry veteran Jon Moramarco on Thursday, August 6th at 10:00 AM PT / 1:00 PM ET.
Key industry trends through June:
The bw166 Serving Index has grown +1.8% over the last twelve months versus the LDA population growth of +0.8%, a slight increase in per capita consumption.
Three-month volume trends are:
Beer -3.6%
Spirits +2.4%
Wine +3.9%
Three-month consumer spending trends are:
Beer -23.5%
Spirits -22.3%
Wine -16.2%
Three-month equivalent wholesale value trends are:
Beer -0.9%
Spirits +4.5%
Wine +1.9%
The bw166 / Gomberg & Fredrikson webinar will discuss:
Six-month and three-month total U.S. market trends across beverage alcohol segments
Impact on per capita consumption and the share of Beer, Spirits, and Wine
Individual trends for Beer, Spirits, and Wine
Import & Export trends for Beer, Spirits, and Wine
A deeper dive into wine market trends due to direct-to-consumer activities
Insights based on available excise tax payments for specific markets and economic data from various government sources
This data gives a full market overview as opposed to many sources that measure only specific channels or rely on survey data.
To register for the webinar on August 6th at 10:00 AM PT / 1:00 PM ET
This near-term decline corresponds with the current COVID-19 environment and is predominantly driven by Wine approvals though all three categories are seeing a tremendous deceleration versus the L12M time period.
By Category:
Beer: 8.6K product approvals over the L3M, –3.2% vs. last year (L12M: +7.7%).
Spirits: 4K product approvals over the L3M, +0.9% vs. last year (L12M: +20.2%).
Wine: 27.1K product approvals over the L3M, –15.6% vs. last year (L12M: +2.5%).
Likely as a result of tariff threats compounded by COVID-19, the near-term decline is driven by Imports.
By Origin:
Domestic: 22.2K product approvals over the L3M, +3.2% vs. last year (L12M: +11.9%).
Imports: 17.5K product approvals over the L3M, –25.3% vs. last year (L12M: –1.3%).
These approvals may also hint at other dynamics in the industry.
Domestic Beer approvals are down -0.1% L3M vs. +9.0% over the L12M possibly indicating weakness in the craft beer space.
Domestic Wine approvals are still up +5.8% L3M vs. +12.7% over the L12M. Total Wine approvals are disproportionately concentrated in Imports (vs. Beer and Spirits) with 60% of Wine products approved over L12M being imports.
Ultimately, these results may indicate a near-term shift in new product introductions moving forward.
For more information regarding Product Approvals including detailed category breakdowns and origin information (State for Domestic products and Country for Imported products), subscribe to the bw166 Product Approvals Report or visit our website at www.bw166.com.
Total beverage alcohol imports (including bulk and packaged) grew +0.200% by value over the last twelve months and declined -18.8% by value over the last three months. 27.6% of all imported beverage alcohol by value came from Mexico over the last twelve months.
Total beverage alcohol exports (included bulk and packaged) grew +0.300% by value over the last twelve months and declined -7.80% by value over the last three months. 20.5% of all exported beverage alcohol by value went to Canada over the last twelve months.
Each of the bw166 Import and Export Reports (for Beer, Spirits, and Wine) enable tracking Beverage Alcohol imports and exports on a monthly basis for volume, value in USD, and value in local currency for all major trading countries.
Beer:
Imported beer declined -4.90% by volume and declined -1.90% by value over the last twelve months. Over the last three months imports declined -24.1% by volume and declined -24.1% by value. 70.5% of imported beer by value comes from Mexico.
Exported beer declined -27.2% by volume and grew +3.90% by value over the last twelve months. Over the last three months exports declined -43.5% by volume and declined -17.6% by value. 16.3% of exported beer by value goes to Chile.
For more details regarding imported and exported beer across all countries, subscribe to the bw166 Beer – Imports and Exports report.
Spirits:
Imported packaged spirits for the last twelve months grew +3.40% by volume and declined -0.900% by value. Over the last three months volumes declined -6.80% and declined -17.1% by value.
Imported bulk spirits for the last twelve months grew +13.5% by volume and grew +22.9% by value. Over the last three months volumes grew +12.0% and grew +1.80% by value.
29.6% of all imported packaged spirits by value arrived from France while 48.2% of all imported bulk spirits by value arrived from Brazil.
Exported packaged spirits for the last twelve months declined -38.7% by volume and grew +4.70% by value. Over the last three months volumes declined -19.0% and grew +14.2% by value.
Exported bulk spirits for the last twelve months declined -1.40% by volume and grew +0.600% by value. Over the last three months volumes grew +54.6% and declined -12.4% by value.
26.0% of all exported packaged spirits by value is destined for Panama while 21.7% of all exported bulk spirits by value is destined for Canada.
For more details regarding imported and exported spirits including detailed category breakdowns across all countries, subscribe to the bw166 Spirits – Imports and Exports report.
Wine:
Imported packaged wine for the last twelve months grew +6.80% by volume and declined -0.800% by value. Over the last three months volumes grew +0.900% and declined -20.0% by value.
Imported bulk wine for the last twelve months grew +17.6% by volume and grew +7.60% by value. Over the last three months volumes declined -2.20% and grew +1.60% by value.
34.5% of all imported packaged wine by value arrived from Italy while 26.3% of all imported bulk wine by value arrived from New Zealand.
Exported packaged wine for the last twelve months declined -7.10% by volume and declined -6.90% by value. Over the last three months volumes declined -21.5% and declined -17.6% by value.
Exported bulk wine for the last twelve months declined -2.40% by volume and declined -4.40% by value. Over the last three months volumes grew +2.30% and declined -11.2% by value.
37.6% of all exported packaged wine by value is destined for Canada while 54.3% of all exported bulk wine by value is destined for United Kingdom.
For more details regarding imported and exported wine including detailed category breakdowns across all countries, subscribe to the bw166 Wine – Imports and Exports report.
Beer: 41.6K products approved over the L12M (+5.8% vs. last year) and 9.7K over the L3M (–9.5% vs. last year)
Spirits: 17.4K products approved over the L12M (+19.6% vs. last year) and 4.7K over the L3M (+18.5% vs. last year)
Wine: 117.1K products approved over the L12M (–0.5% vs. last year) and 28.4K over the L3M (–23.3% vs. last year)
By Origin:
Domestic: 91.6K products approved over the L12M (+8.9% vs. last year) and 24K over the L3M (–6.2% vs. last year)
Imports: 84.5K products approved over the L12M (–3.3% vs. last year) and 18.8K over the L3M (–27.9% vs. last year)
For more information regarding Product Approvals including detailed category breakdowns and origin information (State for Domestic products and Country for Imported products), subscribe to the bw166 Product Approvals Report or visit our website at www.bw166.com.
Total beverage alcohol imports (including bulk and packaged) grew +4.00% by value over the last twelve months and declined -5.10% by value over the last three months. 27.7% of all imported beverage alcohol by value came from Mexico over the last twelve months.
Total beverage alcohol exports (included bulk and packaged) grew +0.900% by value over the last twelve months and grew +9.30% by value over the last three months. 20.5% of all exported beverage alcohol by value went to Canada over the last twelve months.
Each of the bw166 Import and Export Reports (for Beer, Spirits, and Wine) enable tracking Beverage Alcohol imports and exports on a monthly basis for volume, value in USD, and value in local currency for all major trading countries.
Beer:
Imported beer declined -0.300% by volume and grew +3.00% by value over the last twelve months. Over the last three months imports declined -8.90% by volume and declined -7.70% by value. 71.1% of imported beer by value comes from Mexico.
Exported beer declined -26.1% by volume and grew +5.40% by value over the last twelve months. Over the last three months exports declined -36.5% by volume and declined -3.90% by value. 15.9% of exported beer by value goes to Chile.
For more details regarding imported and exported beer across all countries, subscribe to the bw166 Beer – Imports and Exports report.
Spirits:
Imported packaged spirits for the last twelve months grew +6.20% by volume and grew +3.80% by value. Over the last three months volumes grew +0.100% and declined -5.20% by value.
Imported bulk spirits for the last twelve months grew +13.1% by volume and grew +21.2% by value. Over the last three months volumes grew +18.1% and grew +22.3% by value.
29.7% of all imported packaged spirits by value arrived from France while 48.6% of all imported bulk spirits by value arrived from Brazil.
Exported packaged spirits for the last twelve months declined -41.3% by volume and grew +1.60% by value. Over the last three months volumes declined -27.0% and grew +24.9% by value.
Exported bulk spirits for the last twelve months declined -5.90% by volume and grew +2.10% by value. Over the last three months volumes grew +19.5% and grew +12.8% by value.
24.8% of all exported packaged spirits by value is destined for Panama while 21.6% of all exported bulk spirits by value is destined for Canada.
For more details regarding imported and exported spirits including detailed category breakdowns across all countries, subscribe to the bw166 Spirits – Imports and Exports report.
Wine:
Imported packaged wine for the last twelve months grew +6.60% by volume and grew +2.00% by value. Over the last three months volumes grew +4.30% and declined -8.10% by value.
Imported bulk wine for the last twelve months grew +15.5% by volume and grew +4.30% by value. Over the last three months volumes grew +1.50% and grew +6.60% by value.
33.6% of all imported packaged wine by value arrived from Italy while 26.7% of all imported bulk wine by value arrived from New Zealand.
Exported packaged wine for the last twelve months declined -4.10% by volume and declined -4.00% by value. Over the last three months volumes declined -8.40% and declined -7.40% by value.
Exported bulk wine for the last twelve months declined -4.70% by volume and declined -5.10% by value. Over the last three months volumes declined -4.00% and declined -12.9% by value.
37.1% of all exported packaged wine by value is destined for Canada while 53.9% of all exported bulk wine by value is destined for United Kingdom.
For more details regarding imported and exported wine including detailed category breakdowns across all countries, subscribe to the bw166 Wine – Imports and Exports report.
