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July 2025 Total US Beverage Alcohol Review
BW166 tracks the total beverage alcohol market in the US by analyzing all domestic tax-paid shipments and imports into the…
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Tariffs, Pricing, and Volume
Recent news reports indicate that the US and EU may be nearing a trade deal that would impose a 15%…
Read more
June 2025 US Beverage Alcohol Review
BW166 tracks the total beverage alcohol market in the US by analyzing 100% of the domestic tax-paid shipments into the…
Read more
Beer, Spirits, & Wine – Packaged Imports Grow +7%…
Total Beverage Alcohol: Total beverage alcohol imports (including bulk and packaged) grew +6% by value over the last twelve months…
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Beverage Alcohol 2024, A Few Bright Spots, But Mostly…
There is much commentary in beverage alcohol trade publications on the trends in the US beverage alcohol market in 2024.…
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Beer, Spirits, & Wine – Packaged Imports Decline -8%…
Total Beverage Alcohol: Total beverage alcohol imports (including bulk and packaged) declined -8% by value over the last twelve months…
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TTB Approved 175K Products L12M through March 2024, A…
By Category: Beer: 38.6K products approved over the L12M (–7.1% vs. last year) and 10K over the L3M (–9.4% vs. last year)…
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Beer, Spirits, & Wine – Packaged Imports Decline -8%…
Total Beverage Alcohol: Total beverage alcohol imports (including bulk and packaged) declined -8% by value over the last twelve months…
Read more
TTB Approved 179.2K Products L12M through February 2024, An…
By Category: Beer: 39.4K products approved over the L12M (–5.8% vs. last year) and 9.2K over the L3M (–8.8% vs. last year)…
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Beer, Spirits, & Wine – Packaged Imports Decline -8%…
Total Beverage Alcohol: Total beverage alcohol imports (including bulk and packaged) declined -9% by value over the last twelve months…
Read more
TTB Approved 178.7K Products L12M through January 2024, An…
By Category: Beer: 39.4K products approved over the L12M (–6.2% vs. last year) and 9.3K over the L3M (–3.8% vs. last year)…
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The Good, the Bad, and the Inventory
Recently, the Bureau of Economic Analysis released its fourth quarter estimate, reporting GDP growth of +3.3% – demonstrating the good…
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Beverage Alcohol 2024, A Few Bright Spots, But Mostly…
There is much commentary in beverage alcohol trade publications on the trends in the US beverage alcohol market in 2024.…
Read more
The Good, the Bad, and the Inventory
Recently, the Bureau of Economic Analysis released its fourth quarter estimate, reporting GDP growth of +3.3% – demonstrating the good…
Read more
Wine – The Glass is Half Full
Over the past several weeks, two key industry reports have indicated the glass is half empty. First, from Silicon Valley…
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bw166/GFA – Q4 Webinar
Sign up and save the date. GFA Webinar Series with Jon Moramarco on January 10, 2023 @ 9:00am PDT Join Jon Moramarco,…
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Beverage Alcohol and the Pandemic
On September 24th, 2020, bw166 published its Total Beverage Alcohol Overview through August 2020. August marks almost six months of…
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Stable Per Capita Beverage Alcohol Consumption Over Past 30…
Currently, there is a proposal to modify the U.S. Dietary Guidelines which includes reducing the definition of moderate drinking for…
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Support for the Hospitality Industry
Last week bw166 posted about Covid-19 and the Beverage Alcohol Industry – which stated: “The Beverage Alcohol Industry will see…
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Covid-19 and the Beverage Alcohol Industry
While government response to Covid-19 is exceptionally fluid, the industry can learn from lessons of the past on what to…
Read more
How Big is the U.S. Wine Market Really?
On January 13th, IWSR issued a press release that pronounced “Wine Consumption in the U.S. Declines for First Time in 25…
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Initial Impacts of Tariffs Show Significant Impact on Imports…
But, first, some highlights from the tariffs imposed on October 13, 2019: The primary beverage alcohol imports impacted by the…
Read more
First Quarter Beverage Alcohol Trends
The beverage alcohol market slowed in the first quarter with overall servings of Beer, Wine, and Spirits only being up…
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U.S. Beverage Alcohol Spending Hits $253.8 Billion in 2018,…
Consumers continued to increase spending in the beverage alcohol category with overall spending at $253.8 Billion – an increase of…
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Tariffs, Pricing, and Volume
Recent news reports indicate that the US and EU may be nearing a trade deal that would impose a 15%…
Read more
Beer, Spirits, & Wine – Packaged Imports Grow +7%…
Total Beverage Alcohol: Total beverage alcohol imports (including bulk and packaged) grew +6% by value over the last twelve months…
Read more
Beer, Spirits, & Wine – Packaged Imports Decline -8%…
Total Beverage Alcohol: Total beverage alcohol imports (including bulk and packaged) declined -8% by value over the last twelve months…
Read more
Beer, Spirits, & Wine – Packaged Imports Decline -8%…
Total Beverage Alcohol: Total beverage alcohol imports (including bulk and packaged) declined -8% by value over the last twelve months…
Read more
Beer, Spirits, & Wine – Packaged Imports Decline -8%…
Total Beverage Alcohol: Total beverage alcohol imports (including bulk and packaged) declined -9% by value over the last twelve months…
Read more
Beer, Spirits, & Wine – Packaged Imports Decline -9%…
Total Beverage Alcohol: Total beverage alcohol imports (including bulk and packaged) declined -9% by value over the last twelve months…
Read more
Beer, Spirits, & Wine – Packaged Imports Decline -5%…
Total Beverage Alcohol: Total beverage alcohol imports (including bulk and packaged) declined -5% by value over the last twelve months…
Read more
Beer, Spirits, & Wine – Packaged Imports Decline -2%…
Total Beverage Alcohol: Total beverage alcohol imports (including bulk and packaged) declined -2% by value over the last twelve months…
Read more
Beer, Spirits, & Wine – Packaged Imports Grow +1%…
Total Beverage Alcohol: Total beverage alcohol imports (including bulk and packaged) grew +1% by value over the last twelve months…
Read more
Beer, Spirits, & Wine – Packaged Imports Grow +7%…
Total Beverage Alcohol: Total beverage alcohol imports (including bulk and packaged) grew +7% by value over the last twelve months…
Read more
Beer, Spirits, & Wine – Packaged Imports Grow +8%…
Total Beverage Alcohol: Total beverage alcohol imports (including bulk and packaged) grew +9% by value over the last twelve months…
Read more
Beer, Spirits, & Wine – Packaged Imports Grow +9%…
Total Beverage Alcohol: Total beverage alcohol imports (including bulk and packaged) grew +9% by value over the last twelve months…
Read more
June 2025 US Beverage Alcohol Review
BW166 tracks the total beverage alcohol market in the US by analyzing 100% of the domestic tax-paid shipments into the…
Read more
Beverage Alcohol 2024, A Few Bright Spots, But Mostly…
There is much commentary in beverage alcohol trade publications on the trends in the US beverage alcohol market in 2024.…
Read more
The Good, the Bad, and the Inventory
Recently, the Bureau of Economic Analysis released its fourth quarter estimate, reporting GDP growth of +3.3% – demonstrating the good…
Read more
Wine – The Glass is Half Full
Over the past several weeks, two key industry reports have indicated the glass is half empty. First, from Silicon Valley…
Read more
bw166/GFA – Q4 Webinar
Sign up and save the date. GFA Webinar Series with Jon Moramarco on January 10, 2023 @ 9:00am PDT Join Jon Moramarco,…
Read more
Beverage Alcohol and the Pandemic
On September 24th, 2020, bw166 published its Total Beverage Alcohol Overview through August 2020. August marks almost six months of…
Read more
Stable Per Capita Beverage Alcohol Consumption Over Past 30…
Currently, there is a proposal to modify the U.S. Dietary Guidelines which includes reducing the definition of moderate drinking for…
Read more
Support for the Hospitality Industry
Last week bw166 posted about Covid-19 and the Beverage Alcohol Industry – which stated: “The Beverage Alcohol Industry will see…
Read more
Covid-19 and the Beverage Alcohol Industry
While government response to Covid-19 is exceptionally fluid, the industry can learn from lessons of the past on what to…
Read more
How Big is the U.S. Wine Market Really?
On January 13th, IWSR issued a press release that pronounced “Wine Consumption in the U.S. Declines for First Time in 25…
Read more
Initial Impacts of Tariffs Show Significant Impact on Imports…
But, first, some highlights from the tariffs imposed on October 13, 2019: The primary beverage alcohol imports impacted by the…
Read more
First Quarter Beverage Alcohol Trends
The beverage alcohol market slowed in the first quarter with overall servings of Beer, Wine, and Spirits only being up…
Read more
TTB Approved 175K Products L12M through March 2024, A…
By Category: Beer: 38.6K products approved over the L12M (–7.1% vs. last year) and 10K over the L3M (–9.4% vs. last year)…
Read more
TTB Approved 179.2K Products L12M through February 2024, An…
By Category: Beer: 39.4K products approved over the L12M (–5.8% vs. last year) and 9.2K over the L3M (–8.8% vs. last year)…
Read more
TTB Approved 178.7K Products L12M through January 2024, An…
By Category: Beer: 39.4K products approved over the L12M (–6.2% vs. last year) and 9.3K over the L3M (–3.8% vs. last year)…
Read more
TTB Approved 180.6K Products L12M through September 2023, An…
By Category: Beer: 40.2K products approved over the L12M (–4.8% vs. last year) and 9.2K over the L3M (–4.7% vs. last year)…
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TTB Approved 179.1K Products L12M through July 2023, An…
By Category: Beer: 40.5K products approved over the L12M (–5.8% vs. last year) and 9.4K over the L3M (–4.6% vs. last year)…
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TTB Approved 178.4K Products L12M through June 2023, An…
By Category: Beer: 40.7K products approved over the L12M (–5.7% vs. last year) and 10K over the L3M (–7.9% vs. last year)…
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TTB Approved 177.6K Products L12M through May 2023, Flat…
By Category: Beer: 40.9K products approved over the L12M (–6.3% vs. last year) and 10.9K over the L3M (–8.1% vs. last year)…
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TTB Approved 176.2K Products L12M through September 2022, A…
By Category: Beer: 42.2K products approved over the L12M (–0.4% vs. last year) and 9.7K over the L3M (–8.6% vs. last year)…
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TTB Approved 177.3K Products L12M through August 2022, A…
By Category: Beer: 43K products approved over the L12M (+2.7% vs. last year) and 10K over the L3M (–5.9% vs. last year)…
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TTB Approved 176K Products L12M through July 2022, A…
By Category: Beer: 43K products approved over the L12M (+3.2% vs. last year) and 9.9K over the L3M (–3.5% vs. last year)…
Read more
TTB Approved 177.7K Products L12M through May 2022, An…
By Category: Beer: 43.6K products approved over the L12M (+7.5% vs. last year) and 11.9K over the L3M (+9.1% vs. last year)…
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Spirits RTD Label Approvals slow from 2021 Highs But…
We received a recent request on Twitter to provide an update on an article from last year on Seltzer/RTD label…
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July 2025 Total US Beverage Alcohol Review
BW166 tracks the total beverage alcohol market in the US by analyzing all domestic tax-paid shipments and imports into the…
Read more
June 2025 US Beverage Alcohol Review
BW166 tracks the total beverage alcohol market in the US by analyzing 100% of the domestic tax-paid shipments into the…
Read more
2023 – A Difficult Year for TBA
If misery loves company, there was plenty of misery to go around for Beverage Alcohol in 2023. The total servings…
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The US Beverage Alcohol Market – September 2023
bw166 tracks the total beverage alcohol market in the US based on tax-paid shipments into the market, both domestic and…
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First Look at US Beverage Alcohol in 2022
The first look at the US Beverage Alcohol market using bw166’s proprietary methodology shows that the Beverage Alcohol Servings Index…
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Mid-Year 2022 Total Beverage Alcohol Report Card
The bw166 TBA Servings Index* stood at 131.95 as of June 30, 2022, up 2.3% versus June 2021 and up…
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Total Beverage Alcohol Servings up +4.7% and Consumer Spending…
bw166 released the Total Beverage Alcohol Overview for December 2021 today. With the pandemic continuing to distort the marketplace, the…
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Pandemic Pantry Loading: A Half Bottle of Wine and…
The Beverage Alcohol market has been relatively resilient through the pandemic, although the impact on individual industry members varies broadly.…
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TBA Servings +1.8% L12M through June & Industry Webinar…
Today, bw166 released the Total Beverage Alcohol Advance for June 2020. Additionally, to review the impacts of COVID-19 on the…
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April Results Highlight Dynamic Industry
bw166 released The Total Beverage Alcohol Overview for April 2020 utilizing tax paid data, government data sources, and other resources…
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Total Beverage Alcohol Overview – March 2020
The March edition of bw166’s Total Beverage Alcohol Overview was released yesterday. The market has changed dramatically during March. Some highlights…
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The bw166 Serving Index up +1.2% in January to…
The bw166 Total Beverage Alcohol Advance report shows overall consumer spending on Beverage Alcohol to be $277.5 Billion, +3.6% versus…
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