general How Big is the U.S. Wine Market Really? January 20, 2020 | December 3, 2025bw166 On January 13th, IWSR issued a press release that pronounced “Wine Consumption in the U.S. Declines for First Time in 25 Years”. Past statements from IWSR suggest that the U.S. wine market was about 360 million 9L cases in 2019. However, based on available tax collection data, bw166 projects that the U.S. wine market in 2019 […] Read more »
general Initial Impacts of Tariffs Show Significant Impact on Imports in November 2019 January 9, 2020 | December 3, 2025bw166 But, first, some highlights from the tariffs imposed on October 13, 2019: The primary beverage alcohol imports impacted by the tariffs are French, German and Spanish Wines less than 14% ABV in 2L or smaller containers, Irish or Scotch Single Malt (or straight) Whisky, and German, Spanish, UK Cordials and Liqueurs. Collectively the imports of […] Read more »
general First Quarter Beverage Alcohol Trends April 30, 2019 | December 3, 2025bw166 The beverage alcohol market slowed in the first quarter with overall servings of Beer, Wine, and Spirits only being up +0.1% over the last three months and up +1.1% over the past twelve months. Spirits is showing good growth over twelve months ending March 2019 with volume growth of +3.7%. Beer and Wine are relatively […] Read more »
general U.S. Beverage Alcohol Spending Hits $253.8 Billion in 2018, +5.1% versus 2017 January 13, 2019 | December 3, 2025bw166 Consumers continued to increase spending in the beverage alcohol category with overall spending at $253.8 Billion – an increase of $12.4 Billion, +5.1%. In contrast, consumers moderated their consumption with the bw166 TBA serving index ending the year at 120.8, a change of only 0.2%. The legal drinking age population in the US reached 240.7 […] Read more »
general Wine shipments into US reach 400 million cases for Calendar 2016. Beer, Wine, and Spirits all show growth. January 15, 2017 | December 3, 2025bw166 For twelve months ending December, the bw166 Total Beverage Alcohol Overview shows total consumer spending on beverage alcohol at $233.5 billion, an increase of 4.2% and a slight deceleration from the 4.7% growth in 2015. The bw166 Total Beverage Alcohol Index, the standard in measuring overall consumption, stands at 119.98, a 1.28% increase over the […] Read more »
